Webinar

Think About Your Audience Before Choosing a Webinar Title

Sponsored by CONTAINER JOURNAL 

On Demand
Anytime

As more organizations run Kubernetes in production, they’re finding that application developers are focusing too much of their time on Kubernetes and not enough on the actual applications that will run on the platform. Developers are being asked to configure just about every aspect of how their applications are packaged, configured, deployed, communicated with and run. Fortunately, new frameworks are arriving that provide developers with a layer of abstraction that makes invoking Kubernetes functions a whole lot easier.

That abstraction layer also helps organizations recognize the benefits containers bring to application development. However, containers and Kubernetes are notoriously complex, which has stifled adoption in the enterprise. The race is on among application development platform providers to build apps and services that appeal to a larger swath of cloud-native developers. This webinar focuses on the state of the market today for Kubernetes app dev platforms and what still needs to be done to foment widespread adoption.

Taryn Martin
Front End Developer - Fairwinds
Taryn is an experienced Front End Developer at Fairwinds, having worked in this capacity for several years and contributing to building the Fairwinds Insights Kubernetes Governance & Security application.
Robert Brennan
Vice President, Product Development - Fairwinds
Robert drives software initiatives at Fairwinds with a heavy focus on open source. He has worked for years on developer tooling and software infrastructure, focusing on the development of software that abstracts away the complexity of underlying infrastructure to enable an optimal experience for engineers.
Mike Vizard
Chief Content Officer - Techstrong Group
Mike Vizard is a seasoned IT journalist with over 25 years of experience. He also contributed to IT Business Edge, Channel Insider, Baseline and a variety of other IT titles. Previously, Vizard was the editorial director at Ziff-Davis Enterprise as well as editor-in-chief at CRN and InfoWorld.

Register to Watch Now:

What You’ll Learn in This Webinar

You’ve probably written a hundred abstracts in your day, but have you come up with a template that really seems to resonate? Go back through your past webinar inventory and see what events produced the most registrants. Sure – this will vary by topic but what got their attention initially was the description you wrote.

Paint a mental image of the benefits of attending your webinar. Often times this can be summarized in the title of your event. Your prospects may not even make it to the body of the message, so get your point across immediately.  Capture their attention, pique their interest, and push them towards the desired action (i.e. signing up for your event). You have to make them focus and you have to do it fast. Using an active voice and bullet points is great way to do this.

Always add key takeaways. Something like this....In this session, you’ll learn about:

  • You know you’ve cringed at misspellings and improper grammar before, so don’t get caught making the same mistake.
  • Get a second or even third set of eyes to review your work.
  • It reflects on your professionalism even if it has nothing to do with your event.
Cloud Native Now
DevOps.com
Security Boulevard250
Techstrong.tv
Techstrong.ai
Techstrong Group
© 2025 Techstrong Inc. All Rights Reserved. Contact Support.